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🏢 Brands
Each topic is written in one brand's voice. Tune a brand's term, positioning and byline to shape how its content sounds. Shared rules (no source names, no overnight promises) apply to all.
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Name
Domain
Framework term
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Name
Domain
Framework term
Positioning (one line)
Byline
Blog target
None
viizable (static)
AIBS (CMS)
Brand-specific voice notes (optional)
Audience = AEO/SEO AGENCIES ONLY. viizable NEVER speaks to regular businesses, owners, or staff. Always address the agency: their workflow, their clients, winning and retaining and serving clients, scaling their service. The end business is the agency's client, never the reader. Do not write owner-facing 'your business' copy here.
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Name
Domain
Framework term
Positioning (one line)
Byline
Blog target
None
viizable (static)
AIBS (CMS)
Brand-specific voice notes (optional)
Audience = BUSINESS OWNERS (the end business). Speak directly to the owner about their visibility, their competitors, what they are missing, and getting expert help. This is the consumer-facing brand. The 'AI is already recommending your competitors' angle belongs here.
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Name
Domain
Framework term
Positioning (one line)
Byline
Blog target
None
viizable (static)
AIBS (CMS)
Brand-specific voice notes (optional)
Audience = PRIMARILY AEO/SEO agencies and practitioners; SECONDARILY tech-savvy business owners who can handle a technical setup. Lead to the agency/practitioner voice. Technical detail is fine (llms.txt, AI crawlers, markup) but keep it accessible enough for a capable owner. NOT for non-technical small-business owners.
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Name
Domain
Framework term
Positioning (one line)
Byline
Blog target
None
viizable (static)
AIBS (CMS)
Brand-specific voice notes (optional)
Audience = TECHNICAL people (in-house techs/developers who work for a business, or techs running their own sites) AND AEO agencies tracking client sites. Practical, metrics-and-tracking oriented; technical detail is welcome. Speak to the person who monitors and reports AI visibility, NOT a non-technical business owner.
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Name
Domain
Framework term
Positioning (one line)
Byline
Blog target
None
viizable (static)
AIBS (CMS)
Brand-specific voice notes (optional)
Audience = professionals and aspiring professionals seeking a credential to prove AEO expertise: marketers, agencies, consultants, plus web developers, designers and regular people changing careers. Sell credibility and proof of skill to win prospects, clients and jobs. NOT end business owners worried about their own ranking.
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Remove brand
Name
Domain
Framework term
Positioning (one line)
Byline
Blog target
None
viizable (static)
AIBS (CMS)
Brand-specific voice notes (optional)
Audience = solopreneurs who want to become AEO experts (including web developers, designers and career-changers building the skill). Teach the craft of AEO end to end. Aspirational and practical: you can learn this and turn it into a service. Not for end business owners and not agency-team enablement.
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Remove brand
Name
Domain
Framework term
Positioning (one line)
Byline
Blog target
None
viizable (static)
AIBS (CMS)
Brand-specific voice notes (optional)
Audience = solopreneurs launching their own AEO business or practice (including web developers, designers and career-changers going solo). This is a full startup course: setting up the business, marketing it, getting and pricing clients, and the tools to use. Practical, step-by-step, encouraging. Not for end business owners and not for established agencies.
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